Situated in Tay Nguyen Plateau, Dak Lak is a wild land of majestic rivers, lakes, mountains and rain forests. Home to some dozens of ethnic minorities who are recognized for their tradition of worshiping the nature, Dak Lak is a place where the natural beauty is revered and preserved.
Located at a height of 536 m, Buon Ma Thuot is the capital of Dak Lak Province and also the biggest city in Tay Nguyen. The city has a calm, cool weather during the year, with an average temperature of 23oC.
Buon Ma Thuot used to be the most important part of Central Highlands. With the biggest population, the most luxurious markets, the city was the administrative, cultural, and economic center of the whole region. Buon Ma Thuot is the center where all the roads connecting different provinces in Tay Nguyen converge. The roads also do a great job linking Dak Lak with Dalat City (through National Road 27), Khanh Hoa, Ninh Hoa (through National Road 26) and Ho Chi Minh City (through National Road 14), etc.